I wanted to share this great example of bringing a remote brand to life. This for me is the future of direct mail.

Fattoria La Vialla is an organic farm in Italy who creates the most gorgeous food and direct mail. Their catalogue is a fantastic example of brand story telling based around compelling content to show off their products. This video shows you their catalogue brand experience.

Visit their website which is also cool:

http://www.la-vialla.com/Home_UK.php

Thanks for watching.

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Justin
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