LISTEN TO THE ENGAGING BRAND PODCAST

...featuring a discussion about brands, business, trust and social capital between me and Anna Farmery who hosts the show. The podcast covers some of the thinking in my book Why Should Anyone Buy From YOU?You can listen the podcast here. Thanks to Anna at The Engaging Brand website. You can follow Anna on Twitter at @engagingbrand.

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Marketing Week: "The three bitter pills you need to take to restore brand trust"

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